We helped Inner City Advisors inspire their audience to create impact
Inner City Advisors works tirelessly with entrepreneurs, advisors, employees and sponsors to create a more equitable and impactful economic ecosystem in the Bay Area. Through entrepreneurship education, pro-bono management consulting, and funding, ICA helps Bay Area small businesses grow and create good jobs for their community. ICA companies include Blue Bottle Coffee, Revolution Foods, Juniper Ridge, and Ed Support Services.
In 2012 ICA wanted to do more with their annual impact report, using it to establish their reputation outside of the Bay Area, and online.
To achieve this goal, we developed a content strategy to engage entrepreneurs, policymakers and influencers in the social entrepreneurship community.
We created an online magazine featuring articles about ICA companies, and a series of short documentary videos. In addition to handling all the aspects of designing and developing the website, we wrote, shot, edited and designed all the content.